: Strategy and Market Research

Sheikh & Chaudhri  provides strategy and market research services and sectoral reviews for a number of local companies.


Our services to assist clients include :

  1. Preparing and evaluating strategic business plans and budgets.

  2. Performing strategic assessments including evaluating competitors strengths and weaknesses, industry trends, barriers to entry, current state and evolution of technologies, and supplier and regulatory factors that determine an institutionís competitive advantages and disadvantages;

  3. Evaluating product lines, market opportunities, sales trends and profitability, including analysis of sales potential, cost structure, funding requirements and anticipated investment returns;

  4. Identifying operating improvements including downsizing, cost-improvement and branch network rationalization;

  5. Conducting research and analysis to help clients match their capabilities to market demand and develop a means of accessing their target markets;

  6. Feasibility studies for new business areas, including an analysis of the proposed market and an estimate of the initial costs.

Market Research

Our work in this area has included :

  1. Analysis of market prospects.

  2. Opinion research and advertising impact studies.

  3. Customer Satisfaction surveys.

  4. Focus Groups.

  5. Consumer perceptions, price sensitivities and unmet market needs.



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